Time and Attention with Merlin Mann

In case you’ve never heard of Merlin Mann before, he is a well-known author who frequently writes about productivity issues. He’s website, 43folders.com, is all about finding the time and attention to do your best creative work.

Merlin was at Google in March to talk about time and attention, here’s the video:

I like that he mentions that the rules, routines and techniques of some may not be good for others, but they are still necessary. We really need to work on that where I work…

How to think about the tools that we use is something very important too. I know that we really suck at adopting tools over here. We should start thinking about how to integrate new tools into our work habits, such as Twitter or Facebook-like applications. There’s so much potential, but we still need to learn to tap it.

I will not summarize the video, because it’s only 35 minutes long and it can be easily listed to while doing other stuff, so there’s no excuse ;)